Rediscover Rockingham – the City’s destination brand
Our stylish new tourism marketing brand encourages everyone – locals and visitors alike – to Rediscover Rockingham. The brand is a key action of the City’s Tourism Destination Strategy. It features newly developed elements including a logo designed specifically for destination marketing, separate to our corporate logo and branding.
The Rediscover Rockingham brand is being incorporated into all of our destination marketing materials including print and billboard advertising. It has also been featured as part of eight stories within the Destination WA TV series on Channel 9 and radio advertising on Nova 93.7. A new destination marketing website featuring the branding is currently being developed in partnership with Tourism Rockingham.
Rockingham businesses are encouraged to adopt the Rediscover Rockingham brand within their own marketing and promotion. The easiest way to do this is by tagging photos and videos on social media with #rediscoverrockingham. There are also several opportunities within the year to get involved with larger campaigns. Please contact us at
tourism@rockingham.wa.gov.au to register your interest.