Economic Development Strategy
The City’s new Economic Development Strategy 2020-2025 was adopted by Council on 17 March 2020, encapsulating the economic development vision that “we are committed to developing and shaping a robust and resilient economy that supports the growth and sustainability of new and existing businesses, new and emerging industries and technologies, and creates a positive business environment whilst enhancing local lifestyle and providing a range of diverse employment opportunities”.
Aimed at achieving a long-term economic outcomes for Rockingham, the Economic Development Strategy 2020-2025 reflects the City's ongoing commitment to addressing the needs of the local business community, attracting new and diverse investment and delivering increased economic and social benefits to our community. We aim to continue to grow a diverse, vibrant, resilient and balanced economy that will provide jobs growth and drive sustainable economic success for years to come.
Prior to Council’s adoption of the strategy, a comprehensive consultation process was carried out by the City. Feedback was received from residents, business owners, business leaders, councillors and also State and Federal Government stakeholders. This feedback was then used to shape the strategy.
In line with the information gained during the research and consultation phases, we will focus our economic development actions around four key elements:
- Key Element 1 - Investment Attraction
- Key Element 2 - Strategic Metropolitan Centre
- Key Element 3 - Local Business Development
- Key Element 4 - Advocacy and Lobbying
Over the next five years, we will implement actions identified within this strategy. This will support and explore opportunities to increase industry development and diversification, job development and diversification and provide a range of stimulus to grow the local Rockingham economy